Gym membership numbers stagnate due to various reasons, and one way to revive them is by introducing new services for existing as well as prospective clients. Here’s how introducing power-assisted gym equipment could be the solution to boost membership sales immediately.

Does Not Strain the Body

Although there is a worldwide fitness craze, some sections of adults, such as older adults with mobility issues, are unable to go to the gym because of the strain that conventional gym equipment puts on the body. Unlike conventional gym equipment, power-assisted gym machines do not rely solely on muscle power to exercise the body. Power-assisted gym equipment is controlled by an electronic power system and can be programmed so that a user can exercise passively or actively, as per their ability. This type of equipment is a great choice for older adults with health issues or anyone who wants to resume exercise after a lengthy period of inactivity.

Wide Range of Benefits

Power-assisted gym equipment has proven to be a hit with gym users due to the myriad benefits it provides. Reputed gym equipment manufacturers offer well-designed solutions that are matched to the human body. A variety of machines that target various areas of the body such as upper body, lower body and core areas such as the back and abdominals are used to provide a complete circuit for a complete body workout. Apart from stretching and exercising major muscle groups, power-assisted exercise equipment delivers other benefits such as improved circulation, improved flexibility, improved breathing, improved mobility and improved posture –without strain on the body or any individual area.

Thumbs Up From Existing Members

Sometimes the answer to how to increase gym membership lies in existing clients. It’s quite common for gym members to get bored with the same equipment and routines. Offering power-assisted gym equipment is a great way to add diversity and fun in the gym space that motivates users to stay on. Keeping current gym users satisfied can also indirectly help to increase gym membership. Satisfied users are more likely to recommend a gym to their friends, colleagues and family members. Recommendations and referrals are cost-effective and simple ways to market your business when compared to advertising to new customers.

Aids Better Customer Service

Reputed gym equipment manufacturers offer a host of support solutions to help gym owners make the most of their investment. For a start, they can help gym owners or managers cherry-pick specific modules that meet their requirements. They provide comprehensive post-installation operational training that covers various aspects such as safety, correct usage of equipment and goal setting. They also provide behind-the-scenes assistance with memberships, marketing, administration and much more. All these solutions can help gym owners and gym managers provide the best services for clients and stand out from competitors in their area.

Introduce a fun, sociable, easy yet effective way to exercise in your gym – get in touch with the UK’s leading manufacturer of power-assisted gym equipment and discuss your centre’s requirements!

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