Explaining the features of a selected health promotion campaign and the approaches used to increase public awareness
Over 2 million people have been vaccinated in the United Kingdom. Individuals who were considered first and offered the vaccine were vulnerable populations at the time. The vaccine distribution strategy was created to get people vaccinated, and it was the result of months of planning and hard work by the Vaccine Taskforce, the NHS, Public Health England (PHE), our research institutes and Armed Forces, as well as local and regional government at all levels. They put a framework in place to deliver hundreds of thousands of vaccines per day – from local GP-led sites to major vaccination centres in football stadiums – and international collaboration has been involved and was very vital. Staying at home as much as possible, washing our hands, concealing our faces, making space, and limiting social interaction are all things we should do. Testing, tracing, and isolating – including those without symptoms – will remain at the forefront of our strategy, and they made sure to ask everyone to keep cooperating with these critical efforts because everyone has a responsibility to take the necessary steps to combat this virus. Secretary of State for Health and Social Care, Matt Hancock Parliamentary Under Secretary of State (Minister for Business and Industry) and Parliamentary Under Secretary of State Nadhim Zahawi (Minister for COVID Vaccine Deployment). Winter was coming on it’s way, which meant spending more time indoors, where the coronavirus may spread more swiftly and readily. Because of the increased amount of time spent in enclosed areas, the government launched a new campaign emphasising the necessity of hand hygiene, facial covers, and social separation. The 'Hands. Face. Space' campaign was launched on September 9, 2020, with the goal of preventing the spread of coronavirus by reminding us all of three of the most important pieces of advice issued during the pandemic: When in public places, wash your hands and wear a face mask to maintain social distance.

We can help to stop the rising infection rates, prevent transmission to those around us, and keep ourselves, our families, and our friends safe by remembering 'Hands. Face. Space.' Washing our hands, covering our faces, and maintaining social distance are three habits that are simple to apply in our daily lives and can help to prevent the coronavirus from spreading further. It can be difficult to maintain social distance in some situations since the indoor setting isn't large enough to provide the necessary amount of space. Because public transportation and stores may not have enough space for you to keep 2 metres away from other people, it is critical that you wear a face mask, make as much room as possible in the available space, and wash or sanitise your hands both before and after you enter a small public space. It's also crucial to remember that sneezing or coughing into the crease of your elbow can help to minimise the number of aerosols that are released into the air. If you must sneeze or cough, wash or sterilise your hands afterward to eradicate any germs that may have landed on your hands. Hand sanitizer and face masks on hand, and remember to keep your distance, can help us avoid another rapid spread of this disease and control a second rise. Vulnerable persons are the target audience. Health policy is decided by government officials who are appointed by the president. They build advertising based on current health-related trends. This could contribute to a healthier population. Any campaign's major goal is to improve the nation's health and educate individuals on how to live their lives to the fullest. Campaigns should be directed at individuals who will benefit from what is being offered. Medical researchers receive data from health professionals, which is then used to create effective campaigns that reach the appropriate target group. For greatest impact, the appropriate strategy is critical.
The Centers for Disease Control and Prevention (CDC) has issued four more ethical guidelines for the use and implementation of quarantine. The damage principle, proportionality principle, reciprocity principle, and transparency principle are these principles (Dwyer, 2009). The prima facie principles of beneficence and non-maleficence include the harm principle and the reciprocity principle. According to the damage principle, the "benefits would outweigh the harm" (Dwyer, 2009). Furthermore, the reciprocity principle stipulates that those subjected to quarantine procedures receive some advantage in exchange for the loss of their liberty, such as aid from society in the form of food, shelter, care, and other services (Dwyer, 2009).

Unit 8 - Promoting Public Health​

COVID-19

Promoting Public Health

Media highlights June 2021

Unit 8 - Promoting Public Health