As a video game fan and regular streamer, I have always been intrigued by how streams can influence the gaming market and user behavior. The article on https://www.gamespace.com/all-articles/news/how-american-streamers-changing-consumer-behavior-and-gaming-trends/ about how American streamers are changing consumer trends and player behavior opened my eyes to many interesting aspects. First, I did not realize how powerful a tool of influence streamers are. They not only popularize games, but also shape the preferences of their audience. For example, when a famous streamer starts playing a new game, the number of buyers for it increases dramatically. This, in essence, creates a kind of "streaming effect" that becomes an important factor in the success of the game.

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