LU 5 VIDEO 2
A Beginner’s Guide To Information Architecture
The famous UX designer, Jared Spool, once said: “Good design, when it’s done well, becomes invisible. It’s only when it’s done poorly that we notice it.”
The information architect can begin optimizing the IA using these 8 principles:
The principle of objects: Content should be treated as a living, breathing thing. It has lifecycles, behaviors, and attributes.
The principle of choices: Less is more. Keep the number of choices to a minimum.
The principle of disclosure: Show a preview of information that will help users understand what kind of information is hidden if they dig deeper.
The principle of exemplars: Show examples of content when describing the content of the categories.
The principle of front doors: Assume that at least 50% of users will use a different entry point than the home page.
The principle of multiple classifications: Offer users several different classification schemes to browse the site’s content.
The principle of focused navigation: Keep navigation simple and never mix different things.
The principle of growth: Assume that the content on the website will grow. Make sure the website is scalable.

Items