Merchandising Issues

1. Overall shelf health: 
If there are out-of-stock products creating holes in shelves or displays this will likely lead to an unattractive presentation for customers. Low inventory levels could have a negative impact on potential sales and brand perception. . As more products are out of stock, fewer sales can be made.
2. Frequency and consistency of restocking
Some stores may need more frequent restocks while others do not. Creating replenishment plans based on the needs of individual stores will save money and ensure there are products on the shelves when needed instead of leaving some stores and customers without the products they want.
3. Competitive or conflicting signage: 
Unfortunately, you can’t control where a competitor’s products, advertisements, signage, or displays are located in-store, but you can control where and how your products are displayed. Ensuring you have adequate signage and enough products to fill your shelves will help you thrive in the in-store product placement battle. Competitive issues can also come into play if your signage is missing or if other products are covering yours. Competitive or missing signage can deter customers from finding and buying your products in-store.

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