Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence by

Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence

Page: 272
Format: pdf, ePub, mobi, fb2
ISBN: 9781398602588
Publisher: Kogan Page, Ltd.
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BRONZE RUNNER UP: Axiom Awards 2018 - Business Technology Category (1st edition)

90% of today's data was generated in the last two years and the amount of data we have available is predicted to double every two years. Data is an integral strategic asset for all businesses. Learn how to leverage this data and generate valuable insights from bestselling author and big data guru Bernard Marr.

Data has massive potential for all businesses when used correctly, from small organizations to tech giants and huge multinationals. But this resource is too often not being fully utilized and is far from being arguably the world's most valuable resource. Data Strategy is the must-read guide on how to create a robust data-driven approach that will harness the power of data to revolutionize your business. Explaining how to collect, use and manage data, this book prepares any organization with the tools and strategies needed to thrive in the digital economy.

This new edition of this bestselling title is fully updated with insights on understanding your customers and markets and how to provide them with intelligent services and products. With case studies and real-world examples throughout, Bernard Marr offers unrivalled expertise on how to gain the competitive advantage in a data-driven world.

Data Strategy : How to Profit from a World of Big Data, Analytics and
        Additional Product Features. Book Title, Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence. Country/Region of 
        What is Big Data Analytics and Why is it Important?
        text mining and statistical analysis software; artificial intelligence (AI); mainstream business intelligence software; data visualization tools 
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        Click for full-size. Data Strategy: How To Profit From A World Of Big Data, Analytics And Artificial Intelligence - 9781398602601. by Bernard Marr.
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        Becoming data-driven starts with defining what really matters to the business—in the short and long term—and then creating the data and AI strategy, systems and 
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        How to Profit from a World of Big Data, Analytics and Artificial
        Data Strategy : How to Profit from a World of Big Data, Analytics and Artificial Intelligence.Format: Paperback / softbackPublication Date: 03/10/2021Publisher: Kogan Page Ltd
        Data Strategy: How to Profit from a World of Big  - Goodreads
        Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence. by. Bernard Marr.
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